Can they help?
SEO Companies come in two forms:
Design Companies that have adopted SEO as a service: These companies will often design fabulous websites but should really stop there as their knowledge of getting websites traffic is often out of date and can actually harm your campaign.
SEO Agencies that solely work on driving traffic to websites: These are the companies
to choose, however as their websites are so poor and filled with pages
and pages of unnecessary keyword filled copy, they do a disservice to
themselves by looking unprofessional.
Best SEO Companies we have come across:
Web Marketing Agency - Knowallmedia
Small agency set up for the SME market. Based in London they are a very good value for money for the smaller business.
Website Marketing Agency - Guava
Good all round agency for the larger company.
SEO costs are rising as our client expectations
11.09.08 Record number of UK domains registered as Uk business try their own SEO more
The cost of SEO is indicative of the return available. Being top of Google for keywords that your potential customers do not use would return a very poor return on your marketing investment.
When dealing with an SEO company, ask which keywords are going to provide the greatest amount of traffic. With web traffic stats, you can be able to calculate potential revenue.